Toolkit

Reach out to your social network to refer Google Workspace

Improve your social media profile

• Complete your social media profile with a trustworthy profile picture, description, summary and list of skills/keywords that will appeal to your network or businesses
• Get endorsements from customers, clients or colleagues for services that you provided and how you added value to their business.
• Present or list your successful services or examples of work to share with prospective referrals

Become a thought leader

• Find and share high-quality information via your social channels
• Publish meaningful posts
• Engage and interact with insights
• Share your findings with potential referrals
• Tag and customize your message towards your referrals directly
• Look into who is following or engaging with your posts in your community or groups

Find the right people

• Use networking search tools to identify the right people, especially the right decision makers of a business
• Use your network to reach out and introduce you to the right people within a business
• Reach out to prospects at a convenient time and build a relationship

Build relationships

• Keep your network alive by connecting with them on a regular basis
• Establish a relationship and trust with decision makers
• Create a connection with multiple decision makers and especially those at a senior level
• Increase and grow relationships with your followers.

Talk to your network: Whether you know someone who’s just starting a business or who has had a business for years, Google Workspace could be the solution they need. Now is your opportunity to share the benefits of Google Workspace with your peers, friends and family.

Businesses of all sizes and industries that:

• Work on-the-go and rely on mobile communication
• Express frustration with existing email clients or want to acquire a professional email
• Collaborate internally with employees and externally with their clients
• Are looking for cloud storage or collaboration tools
• Want to scale without spending time and money on technology upgrades
• Currently use the free version of Google Workspace and are running out of space/user

Examples of people you can reach out to

• Suppliers, vendors, partners, business networks
• Friends, family, peers, personal networks

1. Identify people who have unprofessional emails or use a web mail system
2. Recommend Google Workspace to entrepreneurs and independent professionals
3. Seek companies who handle business that need extra mobility and tools that aren't associated with a specific device
4. Develop your own website to demonstrate the benefits of Google Workspace
5. Emphasize that Google Workspace eliminates the inconvenience of server crashes, spam, lack of space and poor storage capacity
6. Mention the ease and usability of the Google Workspace tools
7. Explain how the characteristics and advantages of Google Workspace offset other costs
8. Talk about problems that can be solved by using a suite of integrated tools

Sample Questions:

1. Which email platform do you use? Do you have owned or leased servers?
2. Why don't you have an email with your own domain?
3. Have you considered the benefits if your email was @mycompany.com?
4. Does your company have problems with spam, data loss or instability in network connection?
5. Does your company have a cloud storage solution?
6. Would you like to ensure the safety of your data?
7. Do your employees waste a lot of time performing IT tasks?
8. Would you like to have the IT services of a big company without investing in infrastructure or maintenance?
9. Could your employees benefit from a better communication platform?
10. Would you like to give your team the tools to increase productivity and effectiveness?
11. Does your company have employees who travel or work remotely, who also need to stay up to date and connected with the office?
12. Do your employees use an online calendar that can be updated in real-time to organize their activities and help schedule optimal meeting times?
13. Would you like access to your work documents and your company email from anywhere and from any device, even when traveling?
14. Can your employees benefit from working on the same documents or presentations simultaneously rather than sending files back and forth?
15. Does your company need large storage capacity?

As you post your link on social media channels, here are some things to keep in mind:

• Be sure to include your referral link so that you can get credit for people starting a trial using your link.
• Be creative in what you say, let it reflect how you feel about Google Workspace.
• Look out for posts from Google Workspace and Google Workspace Referral Program channels. Use these as a basis for your posts.
• Watch the Google Workspace channel or product announcements for new Google Workspace features. These announcements could be the key to unlocking more referrals.
• You can mention the discount to encourage people to use your link, but don't post your promo code broadly on public sites like coupon pages. In doing so, you will not be rewarded a referral bonus and you jeapordize your status in the Program.
• Consider using your own images, but avoid using Google brand images (i.e. logos, icons) unless it’s been provided by the program (i.e. email, website copy).